On April 29, Baturu full vehicle parts chain brand announced its launch.

On May 10, the nationwide 00001 stores in Quanzhou, Fujian, Beihai, Guangxi, and Qingyuan, Guangdong opened simultaneously, marking the official launch and operation of the Baturu chain brand.

On the opening day, representatives from international top brands Bosch, Gates, Drewei, and mid-to-high-end brands Junyu, Wilenburg, etc., attended the event. Local auto parts dealers, repair shops, and potential franchisees from Quanzhou, Beihai, and Qingyuan also came to congratulate.

Fujian Quanzhou 00001 Store

“Small market, big ecosystem, big business.” ——Baturu Founder and Chairman Zeng Wan Gui

The development of Internet technology is driving the upstream of the aftermarket towards scale, and the downstream towards providing more specialized services.

Based on this, Baturu deeply unleashes infrastructure such as data, systems, warehousing and distribution, supply chain management capabilities, and product organization capabilities, helping traditional auto parts stores transform and upgrade, and providing terminal repair shops with higher quality, deeper, and more specialized services.

The launch and operation of the first store takes the full vehicle parts chain from 0 to 1.

In the future, Baturu will fully support chain stores in deeply cultivating local aftermarket services, doing big auto parts business in the big ecosystem of regional small markets, and enhancing the influence and competitiveness of chain stores in the local aftermarket.

“I am very honored to have such a great opportunity, giving Quanzhou Huazhan Auto Parts, which has developed for over 20 years, a new transformation opportunity. With the support of so many excellent industry resources, I am very confident in making the Quanzhou 00001 store big and strong.”——Quanzhou 00001 Store Owner Zhou Junhui

Guangxi Beihai 00001 Store

The future of the aftermarket is promising; if you don't do it, others will.

As the leading Internet platform for full vehicle parts, Baturu has a significant influence on the aftermarket terminals.

We believe that chain stores will be replicated at hundreds and thousands of levels, and through resources such as data, information systems, products, and warehousing and distribution, empower chain stores to join the trillion-yuan auto parts market with lower investment and lighter operations, achieving profitability as quickly as possible.

The aftermarket has infinite possibilities and needs more entrepreneurs to participate actively. We are full of confidence in the future development of the chain brand.

"Going with the momentum and advancing with the trend, we will develop and grow the 00001 store with the support of the Baturu chain brand, providing better service experience for Beihai repair shop customers."——Beihai 00001 Store Owner  Chen Jianxin

Guangdong Qingyuan 00001 Store

“The first person to eat the crab might get pinched by it, but they will also surely taste the freshest crab roe.”

——Baturu Senior Vice President of Marketing Wang Bin

The Baturu full vehicle parts chain store is a strategic project built by Baturu based on years of accumulated supply chain management and Internet operation capabilities.

The chain brand will upgrade traditional auto parts stores into new Internet full vehicle parts smart stores, helping chain stores become regional service outlets and local automotive aftermarket traffic entrances, providing terminal maintenance enterprises with ‘complete, accurate, fast, and cost-effective’ services.

The 00001 chain store is the first to eat the crab; the first person to eat the crab might get pinched, but will surely taste the freshest crab roe.

We are confident enough to join forces with top industry resources to develop chain stores from 1 to N.

“With Baturu's platform influence and resources, we boldly opened the first full vehicle parts chain store in Qingyuan. In the future, we will make Qingyuan's aftermarket bigger and bigger, and the Baturu full vehicle parts chain brand will surely blossom everywhere across the country.” ——Qingyuan 00001 Store Owner Wen Liping

Brand Support: Organizing the Strongest Supply

Bosch: “Bosch itself has products with strong technical parts background, and wear parts are also fully developed. In the future, Bosch will provide direct support to Baturu & Yishan chain stores in market expansion, service solution formulation, tool application, and more.”

Gates: “The auto parts industry is ushering in an era of great development, great integration, and great change; the future belongs to auto parts chains. Either start your own business or find a strong platform. Baturu & Yishan chain brand leads the industry in influence, product organization capabilities, and supply chain management capabilities. Gates will give authorized chain stores the highest support, bringing more efficient logistics and after-sales support to county-level repair shops.”

Drewei: “Drewei owns 28 internationally renowned aftermarket brands such as Ferodo, Monroe, Mesag, Champion, etc., and will provide repair shops with comprehensive product and service solutions through the Baturu & Yishan chain brand.”

Junyu: “The Junyu brand covers 10 car series, each backed by a group of auto parts professionals with nearly 20 years of industry experience. This year, Junyu will fully optimize the supply chain, improve product quality and prices, give chain stores the strongest support, enable unobstructed sales and profitability, and deliver quality products and services to repair shops and car owners.”

Wilenburg: “Wilenburg is committed to providing high-end car accessories. We will continuously optimize product quality, prices, and services to help chain stores enhance product competitiveness in the region.”