The 20th National Congress report proposes the task of "accelerating the development of the digital economy, promoting the deep integration of the digital economy and the real economy, and building digital industry clusters with international competitiveness." The path of digital transformation is gradually unfolding before emerging and traditional industries, bringing more possibilities to various industries. The automotive and aftermarket industry chain is no exception, leveraging digitalization to expand greater growth space.

Recently, the "2022 Digital-Real Integration Annual Case Selection" initiated by National Business Daily, with academic support from the Digital Economy Integration and Innovation Development Center of Central University of Finance and Economics and the China Enterprise Innovation Development Research Center of Renmin University of China, and guidance from Everyjing Future Business Think Tank, Everyjing Business School, and Everyjing Brand Value Research Institute as intellectual platforms, was officially announced.

Baturu won the “2022 Digital-Real Integration Annual Excellent Enterprise” award with its automotive aftermarket digital solutions, becoming an innovative exemplar that relies on digitalization and informatization advantages to assist the upstream and downstream of the traditional automotive aftermarket industry chain in achieving digital transformation and upgrading, practicing industry missions and social responsibilities.

As the first authoritative digital economy list hosted by National Business Daily, the "2022 Digital-Real Integration Annual Case Selection" covers ten major fields including internet, e-commerce, retail, new consumption, logistics, life services, catering, home appliances, SaaS, and interactive entertainment. It recognizes outstanding innovation capabilities and replicable digital-real integration practice paths utilizing advanced digital and informatization technologies over the past year.

The selection process focused on five dimensions: digital infrastructure, cost reduction and efficiency improvement, inclusive empowerment, industry-finance collaboration, and enterprise innovation. After two months and rigorous evaluation of digital-real integration cases from nearly 100 companies, the list of enterprises with innovative capabilities and reference value was finally unveiled.

Baturu's automotive aftermarket digital solutions represent Baturu's long-termism practice, built on years of accumulated industry infrastructure through transaction services and continuously deepened and explored.

As an industry infrastructure platform, Baturu releases rich data, SaaS, supply chain, digital operation capabilities, etc., to upstream and downstream enterprises in the aftermarket industry chain, assisting them in digital upgrading of business management.

Specifically, for upstream auto parts manufacturing factories, Baturu takes SaaS services as the core to help factories achieve digitalization of distribution channel management and terminal customer marketing, and provides scientific analysis, prediction, and decision guidance for production, sales, and other links through a digital BI platform for real-time monitoring and analysis of multi-channel product and service data.

For midstream over 200,000 auto parts circulation enterprises such as agents, distributors, auto parts alliances, chain platforms, etc., Baturu provides digital private domain platform solutions based on closed-loop SaaS systems like IM, MALL, ERP, combined with full-vehicle parts supply chain and operational capabilities.

For downstream enterprises with parts centralized procurement management needs, such as auto repair chains, 4S groups, mobility platforms, etc., it enters with centralized procurement management SaaS + full-vehicle parts supply chain to build a sunny, efficient, and controllable high-quality supply chain system for enterprises.

Currently, Baturu's digital practices have deeply connected over 2,000 4S stores, 100,000+ auto repair enterprises and factories, agents, etc., and have reached deep cooperation with multiple leading mobility platforms, top 100 dealer groups, parts chain platforms, factories, and others in the industry.

Aftermarket digitalization, Baturu leads the way. In the past two years, while promoting digital economy development, Baturu has also received repeated recognition.

In 2021, the "Baturu Industrial Internet Project" participated in the National "Double Innovation Week" main venue theme achievement exhibition as one of Guangzhou's achievement projects, gaining recognition from government departments at all levels and society. This year, Baturu's "Automotive Aftermarket Digital Solutions" was successfully selected as a "2022 Guangzhou Digital Economy Excellent Case" and honored as one of "Yiou · 20 Chinese Supply Chain Digital Service Enterprises with Global Competitiveness."